Broad Appeal Specialty Housing (BASH) - Revision history

Chris: /* Build for the future. */

2025-08-12T15:57:29Z

Build for the future.

← Older revision		Revision as of 15:57, 12 August 2025
Line 133:		Line 133:
	<!-- Think small. -->		<!-- Think small. -->

	The era of an ever-increasing economy is over. Wealth disparity continues to increase to record levels, and most economists predict decades of decline for the vast majority of people in the Western world. Birth and marriage rates are plummeting, and ~~ever-~~increasing numbers of young people are avoiding dating altogether. Traditional single-family homes will be an unaffordable luxury for most, as will owning a home in general. Instead, more affordable rental homes built for one or two people will be in high demand; those who build these with a focus on life essentials rather than luxury perks will be able to capitalize on these trends.		The era of an ever-increasing economy is over. Wealth disparity continues to increase to record levels, and most economists predict decades of decline for the vast majority of people in the Western world. Birth and marriage rates are plummeting, and increasing numbers of young people are avoiding dating altogether. Traditional single-family homes will be an unaffordable luxury for most, as will owning a home in general. Instead, more affordable rental homes built for one or two people will be in high demand; those who build these with a focus on life essentials rather than luxury perks will be able to capitalize on these trends.

	=== Skip the swimming pool. ===		=== Skip the swimming pool. ===

Chris: /* Build for the future. */

2025-08-12T15:56:24Z

Build for the future.

← Older revision		Revision as of 15:56, 12 August 2025
Line 133:		Line 133:
	<!-- Think small. -->		<!-- Think small. -->

	The era of an ever-increasing economy is over. Wealth disparity continues to increase to record levels, and most economists predict decades of decline for the majority of people in the Western world. ~~Marriage~~ rates are plummeting, and ever-increasing numbers of young people are avoiding dating altogether.		The era of an ever-increasing economy is over. Wealth disparity continues to increase to record levels, and most economists predict decades of decline for the vast majority of people in the Western world. Birth and marriage rates are plummeting, and ever-increasing numbers of young people are avoiding dating altogether. Traditional single-family homes will be an unaffordable luxury for most, as will owning a home in general. Instead, more affordable rental homes built for one or two people will be in high demand; those who build these with a focus on life essentials rather than luxury perks will be able to capitalize on these trends.

	=== Skip the swimming pool. ===		=== Skip the swimming pool. ===

Chris: /* Strategy */

2025-08-12T14:45:15Z

Strategy

← Older revision		Revision as of 14:45, 12 August 2025
Line 129:		Line 129:

	== Strategy ==		== Strategy ==

			=== Build for the future. ===
			<!-- Think small. -->

			The era of an ever-increasing economy is over. Wealth disparity continues to increase to record levels, and most economists predict decades of decline for the majority of people in the Western world. Marriage rates are plummeting, and ever-increasing numbers of young people are avoiding dating altogether.

	=== Skip the swimming pool. ===		=== Skip the swimming pool. ===

Chris: /* Overview */

2025-08-12T14:38:07Z

Overview

← Older revision		Revision as of 14:38, 12 August 2025
Line 2:		Line 2:
	==Overview==		==Overview==

	Broad Appeal Specialty Housing (BASH) is a business strategy whereby developers create homes with features that are lifechanging to a specific group of people, yet are built in ways that still appeal to a general audience.		Broad Appeal Specialty Housing (BASH) is a business strategy whereby developers create modest rental homes with features that are lifechanging to a specific group of people, yet are built in ways that still appeal to a general audience.

	BASH is a mutually beneficial way to help alleviate problems caused by increasingly unaffordable homeownership costs. The ultimate goal of BASH is to create a healthy, diverse rental market in which most people can find and afford rental housing that they would prefer over homeownership.		BASH is a mutually beneficial way to help alleviate problems caused by increasingly unaffordable homeownership costs. The ultimate goal of BASH is to create a healthy, diverse rental market in which most people can find and afford rental housing that they would prefer over homeownership.

Chris: /* Problem */

2025-08-12T14:36:58Z

Problem

← Older revision		Revision as of 14:36, 12 August 2025
Line 20:		Line 20:
	As economic conditions deteriorate, marriage rates and birth rates will continue to decline, increasing isolation. Depression, already at [https://www.kff.org/coronavirus-covid-19/press-release/latest-federal-data-show-that-young-people-are-more-likely-than-older-adults-to-be-experiencing-symptoms-of-anxiety-or-depression/ record] [https://www.thecrimson.com/article/2023/4/24/iop-youth-poll-spring-23/ levels] among young people, will worsen. On top of these stressors, they will keep paying an increasing share of income to rent smaller and less satisfying homes. Vulnerable groups, like people with disabilities, will be disproportionately affected, and even fewer people with special housing needs will have those needs met.		As economic conditions deteriorate, marriage rates and birth rates will continue to decline, increasing isolation. Depression, already at [https://www.kff.org/coronavirus-covid-19/press-release/latest-federal-data-show-that-young-people-are-more-likely-than-older-adults-to-be-experiencing-symptoms-of-anxiety-or-depression/ record] [https://www.thecrimson.com/article/2023/4/24/iop-youth-poll-spring-23/ levels] among young people, will worsen. On top of these stressors, they will keep paying an increasing share of income to rent smaller and less satisfying homes. Vulnerable groups, like people with disabilities, will be disproportionately affected, and even fewer people with special housing needs will have those needs met.

	As bad as these current trends are for most people, they are even more devastating for animals. When people have less disposable income, they are less likely to have a pet. When people live in smaller homes, they are also less likely to have a pet. And when people rent instead of owning their home, they are far less likely to have a pet, especially when sharing that home with others.		As bad as these current trends are for most people, they are even more devastating for animals. When people have less disposable income, they are less likely to have a pet. When people live in smaller homes, they are also less likely to have a pet. And when people rent instead of owning their home, they are far less likely to have a pet, especially when sharing that home with others. All these factors compounding will result in surplus animals being put to death by the millions, which will be made all the more tragic by the fact that millions of people would have wanted to give them homes had they been able to do so.

	All these factors compounding will result in surplus animals being put to death by the millions, which will be made all the more tragic by the fact that millions of people would have wanted to give them homes had they been able to do so.

	This is what will likely happen soon if we do not change course, but there is still a chance to <!--[https://www.youtube.com/watch?v=sv102hoBDUU write]-->write a better future.		This is what will likely happen soon if we do not change course, but there is still a chance to <!--[https://www.youtube.com/watch?v=sv102hoBDUU write]-->write a better future.

Chris: /* Problem */

2025-08-12T14:35:55Z

Problem

← Older revision		Revision as of 14:35, 12 August 2025
Line 24:		Line 24:
	All these factors compounding will result in surplus animals being put to death by the millions, which will be made all the more tragic by the fact that millions of people would have wanted to give them homes had they been able to do so.		All these factors compounding will result in surplus animals being put to death by the millions, which will be made all the more tragic by the fact that millions of people would have wanted to give them homes had they been able to do so.

	This is what will likely happen soon if we do not change course, but there is still a chance to [https://www.youtube.com/watch?v=sv102hoBDUU write] a better future.		This is what will likely happen soon if we do not change course, but there is still a chance to <!--[https://www.youtube.com/watch?v=sv102hoBDUU write]-->write a better future.

	==Theory==		==Theory==

Chris: /* Strategy */

2025-08-12T14:34:47Z

Strategy

← Older revision		Revision as of 14:34, 12 August 2025
Line 131:		Line 131:

	== Strategy ==		== Strategy ==

			=== Skip the swimming pool. ===

			Swimming pools are wastefully expensive and notoriously underutilized.
			The cost in land, building, and maintenance for a swimming pool could be used to build much more interesting features that truly set a housing complex apart, giving it a unique position in the market—something a swimming pool could never do.

			Property managers know that common amenities like swimming pools help convince first-time tenants to move in, but first-time tenants also come with their own problems like late payments, more damage, more maintenance calls, and ultimately higher turnover.
			On the other hand, many experienced tenants don’t value swimming pools because they’ve lived at a complex with one before and know they’ll rarely use it.

			There are so many complexes with swimming pools that there are plenty to choose from for the few for whom they are truly important, but to most, they won’t be missed.
			Typical complexes face market pressure to provide these generic communal features, even though they are poorly utilized, to compete with other complexes, because they are all fighting over the same limited audience of prospective tenants.
			But BASH is not limited to the same audience, providing better value to those who do not need such amenities and an exceptional value to those who will use its special features, so it has other, less expensive routes to fill its vacancies—ones that leads to more desirable and more profitable tenants.

	=== Charge market rate for everyone. ===		=== Charge market rate for everyone. ===
Line 137:		Line 149:

	The profitability in this model comes from high occupancy with low overhead.		The profitability in this model comes from high occupancy with low overhead.
	The specialty features will bring in renters who would not otherwise consider a building—due to location or expense—but charging them high rent or extra fees will lower their perceived value and thwart the fundamental strategy behind the building.		The specialty features will bring in renters who would not otherwise consider a building—due to location or expense—but charging them high rent or large extra fees will lower their perceived value and thwart the fundamental strategy behind the building.
	For the general audience, BASH will not make sense to those ~~for whom~~ common luxury features like ~~a communal~~ swimming ~~pool is very important~~; these people are not in the target audience.		For the general audience, BASH will not make sense to those who greatly value common luxury features like swimming pools; these people are not in the target audience.
	However, within the general audience is a large contingent of experienced renters who ~~know~~ these ~~typical amenities have little or even negative value to them~~ and will evaluate BASH just like any other complex that has aspects they won’t use, i.e., based on location, size, price, quality, basic home features, etc., meaning there is no need to deeply discount for lacking features the target audience does not value ~~greatly~~ anyway.		However, within the general audience is a large contingent of experienced renters who do not value these and will evaluate BASH just like any other complex that has aspects they won’t use, i.e., based on location, size, price, quality, basic home features, etc., meaning there is no need to deeply discount for lacking features the target audience does not value anyway.

	Between the normal amount of demand from the general audience and the increased demand from the specialty audience, building BASH with the right specialty at the right price point should allow operators to achieve the goal of higher-than-average occupancy rates with lower-than-average overhead expenses.		Between the normal amount of demand from the general audience and the increased demand from the specialty audience, building BASH with the right specialty at the right price point should allow operators to achieve the goal of higher-than-average occupancy rates with lower-than-average overhead expenses.

Chris: /* Build near other BASH */

2025-08-12T14:20:42Z

Build near other BASH

← Older revision		Revision as of 14:20, 12 August 2025
Line 143:		Line 143:
	Between the normal amount of demand from the general audience and the increased demand from the specialty audience, building BASH with the right specialty at the right price point should allow operators to achieve the goal of higher-than-average occupancy rates with lower-than-average overhead expenses.		Between the normal amount of demand from the general audience and the increased demand from the specialty audience, building BASH with the right specialty at the right price point should allow operators to achieve the goal of higher-than-average occupancy rates with lower-than-average overhead expenses.

	=== Build near other BASH ===		=== Build near other BASH. ===

	Similar to how hotels, gas stations, and auto dealerships benefit from being located next to competitors, BASH benefits by being located near other BASH.		Similar to how hotels, gas stations, and auto dealerships benefit from being located next to competitors, BASH benefits by being located near other BASH.

Chris: /* Related Concepts */

2025-08-12T14:15:43Z

Related Concepts

← Older revision		Revision as of 14:15, 12 August 2025
Line 214:		Line 214:
	<!--However, key differences make BASH compatible with modern capitalism:-->		<!--However, key differences make BASH compatible with modern capitalism:-->
	* BASH caters to more specialized interests. <!--, while at the same time, appealing to the general housing market.-->		* BASH caters to more specialized interests. <!--, while at the same time, appealing to the general housing market.-->
	* BASH is run by a company rather than self-governed, which means...		* BASH is run by a separate company rather than a self-governed organization, which means...
	* BASH can be rental housing, rather than for owners only, making it widely accessible and easy to use without a large commitment.		* BASH can be rental housing, rather than for owners only, making it widely accessible and easy to use without a large commitment.

Chris: /* Related Concepts */

2025-08-12T14:14:47Z

Related Concepts

← Older revision		Revision as of 14:14, 12 August 2025
Line 213:		Line 213:
	However, key differences include:		However, key differences include:
	<!--However, key differences make BASH compatible with modern capitalism:-->		<!--However, key differences make BASH compatible with modern capitalism:-->
	* BASH caters to more specialized interests, while at the same time, appealing to the general housing market.		* BASH caters to more specialized interests. <!--, while at the same time, appealing to the general housing market.-->
	* BASH is run by a company rather than self-governed, which means...		* BASH is run by a company rather than self-governed, which means...
	* BASH can be rental housing, rather than for owners only, making it widely accessible and easy to use without a large commitment.		* BASH can be rental housing, rather than for owners only, making it widely accessible and easy to use without a large commitment.